Friday, April 27, 2012

Why All Readers Should Get to 3rd Base (Part 1)

If the relationship between writers and readers was like a baseball game (or a bad metaphor for sex) then a reader finding your book equates getting to first base.

Even if you hit a home run, you have to get past this point before you can score--yeah this is def a metaphor for sex.

So how does one get the first base? Social media, word of mouth (talking--what people did in the dark ages BEFORE social media), book bloggers (which is a more specific type of social media)--are you guys noticing a trend here? AND you're real life, real network, of real friends and family members are the best way to spread awareness of your book.

So, now that you are on first base--what is second base, and how do you get there?

Well, if first base is finding your book, then second base is people PURCHASING your book. Or downloading your book if it's free.

So how do you get your people who have found your book--to seal the deal? The absolute best way to transom browsers to BUYERS is to have an awesome looking cover. I say it again and again. I don't care if you think the best way to sell books is to write books better than Harry Potter--cover it in garbage and you are never going to get to second base.

Then you will be forty, living in your parents basement, writing Lord of the Rings fan fiction that no one reads because you even need a good cover for those these days.

We will get to reviews in a second, but while they are very important. 9/10 paranormal romance readers wont scroll down far enough to see them if your cover is a joke.

Yes. I made that number up.

It's probably really a lot higher.

So now that you are on second base, your breathing is labored. You can see the finish line and you are ready to SCORE!! So you better come back Monday and see how to get to third base with your readers. Here is a hint, it's probably not what you think. Don't look away, because your readers have started flirting with the cute short stop.






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